How Nonprofits Can Use Salesforce for Carbon Credits

Carbon credits constitute a reduction, avoidance or sequestration of the equivalent of one ton of global greenhouse gas emissions. Carbon credits undergo a series of scientific analysis and third-party certification to guarantee that each credit sold is linked to an actual, provable, reduction in carbon emissions beyond the usual business framework.

Depending on the particular market or trading scheme, carbon credits are either purchased by participants at a fixed rate or via auction or allotted free of charge primarily based on carbon emissions forecasts. According to Forrest Trends 2019 report, which supports creative conservation finance, the demand for selling carbon credits is rising with the volume of transactions in voluntary carbon markets being a seven year high in 2018.

A couple of nonprofits and social organizations raise revenue from carbon credits that their research generates for their operations. However, companies need to develop systems and use technology to handle carbon credit programs, before understanding the advantages of selling carbon credits.

Salesforce sustainability journey entails achieving zero greenhouse gas emissions and delivering a carbon neutral cloud for all clients. Such accomplishments contribute to its overall goal to create a more sustainable future. Due to this, Salesforce launched Sustainability Cloud, a program that lets companies monitor their environmental data and analyze it. Salesforce’s Sustainability Cloud is a carbon accounting tool that offers businesses a 360-degree view of their effects on the environment so they can evaluate and monitor environmental data.

Salesforce’s Sustainability Cloud stems from the framework for monitoring its own carbon footprint. Sustainability Cloud streamlines the calculation process of items like energy usage and travel and can help translate that information into how much planet-warming carbon emissions the organization has generated. The company is open to current clients and new ones.

An organization’s carbon data is surfaced in Salesforce Einstein Analytics, which analyzes user data to help them make better business decisions for audit purposes and executive engagement. This has tremendous potential to help companies tackle climate change more effectively by offering a simple way to track, measure and eventually reduce their environmental impact.

The platform’s goal is to drive climate action that will speed up efforts around the world to achieve carbon neutrality.